Too many lenders lose borrowers before they ever click “submit.” On The Chrisman Commentary, Tim Nguyen joins Robbie Chrisman to spotlight one of the mortgage industry’s biggest blind spots—the start-to-submit journey.
They discuss how early-stage drop-off quietly drains profitability and how better technology, streamlined processes, and borrower-friendly tools can reverse the trend. Tim outlines actionable ways lenders can cut abandonment rates, boost completions, and transform the mortgage application into a true competitive advantage.
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